Project goal
The Troika Logistics company has been working in the transport services market for more than 10 years and specializes in transportation from Europe, Turkey, China, Russia, and Kazakhstan as well.
Ideation
The only source I had was this old-fashioned PowerPoint presentation, so I had to improvise and create from scratch.
Logo rebranding
The main customer request was to keep the idea of the vehicle's shape and the company name inside it plus the color has to be the same.
Before
After
Fonts & Colors
Gogh
For headings, I chose the Gogh font. It's an easy-to-read geometric sans serif with a modern look and traditional spirit.
Open Sans
The texts were typed in Open Sans font. It is easy to read and fits perfectly with the website style.
Colors
Icons
Logo on alternative backgrounds
Alternative color combinations